Starting From The Objective
Each engagement begins with what the client intends to achieve, whether a market position, a partnership, a capability or a program, and the work is planned from there.
About
Cross-Border Advisory From New York
Melius Advisory advises companies, institutions and families on objectives that depend on judgement, relationships and execution across markets and sectors. Its work spans cross-border strategy, institutional partnerships, AI and technology, and philanthropy and next-generation leadership. For companies, this includes Chinese companies expanding internationally and international companies building a business in China.
The Firm
- Base
- New York
- Clients
- Companies, institutions, foundations and families, including Chinese companies going international and international companies entering China
- Working Languages
- English and Chinese
- Organisation
- A leadership team that sets the judgement and leads each engagement, with specialist partners where the work requires
Our Experience
Institutional Experience And Relationships
Capital, industry, technology and public-interest institutions
Melius's leadership has held senior roles at leading financial institutions and international organisations, and has built and run companies. That experience covers capital markets and investment, industry and operations, technology, institutional partnerships and public-interest work.
Melius applies that experience to each client's objective: assessing it as an investor or an institution would, identifying the relationships and capabilities it requires, and leading the specialists and institutions involved until the work is done.
The firm maintains working relationships across capital and industry, corporations and professional firms, technology, universities and research institutions, and philanthropic and international organisations. Melius understands how each of them decides, identifies where their interests meet a client's, and organises and sustains the cooperation that follows, in the United States, in China and between the two.
The Team
Melius's team combines strategic, capital-markets and industry judgement with specialist depth in communications and media, technology and engineering, and institutional and philanthropic programs. Senior members set the direction of each engagement and stay involved; specialists from the relevant practice work to the same plan, whether the objective is a market entry, a partnership among institutions, an AI program or a family's philanthropy.
Working With Melius
Senior Judgement Throughout
Senior members of the firm assess the situation, set the priorities and remain involved as the work progresses.
The Right People And Institutions
Melius brings in the specialists, partners and institutions each objective requires, and coordinates them across languages and markets.
Carried Forward
Results, relationships and lessons from each stage are carried into the next, and the plan is adjusted as markets and partners respond.
Our Practices
01Global Strategy & Institutional Advisory
Market entry, positioning, local market trust building and stakeholder engagement for Chinese companies going abroad and international companies entering China.
→02Multilateral Partnerships & Global ImpactPartnerships and high-level convenings that bring companies, foundations, universities and public institutions together on shared issues.
→03Innovation, AI & Future SystemsAI applications, visibility in AI search (GEO / AEO) and technical coordination, grounded in retrieval and evaluation engineering.
→04Philanthropy & Next-Gen LeadershipPhilanthropic planning, education and leadership programs for families, foundations and the next generation.
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